DataForce

DataForce is the proprietary data management platform underpinning all that RFG has to offer. 

Tech-enabled human understanding at scale.

RFG’s DataForce platform is expertly designed to efficiently recruit and engage niche audiences in real-time from a curated network structured for both broad reach and representativeness. 

This enables brands to achieve deeper human connections that drive innovation and power sustainable growth. Brands gain the critical insights needed for immediate, decisive action. 

Paramount to reaching this level of engagement is finding the right people, at the right time and matching them with the right opportunity. 

To do this quickly and efficiently, DataForce seamlessly blends high-caliber project management functions with purposefully automated decision making to create the best participant experience and maximize delivery for clients.

DataForce is positioned to incorporate first and third party, behavioral, purchase and multi-channel data, as well as support active AI training tasks, placing RFG at the forefront of the evolving consumer insights landscape.

Technology should not dictate the research but enable human understanding.

It is our firm belief that the best insights come from highly engaged and well matched humans willing to spend a bit of their time providing feedback, completing research tasks and sharing their data.  

Say hi to high-caliber insights to future-proof your human understanding for tomorrow, today. 

Connect with our team to find out how: